> ## Documentation Index
> Fetch the complete documentation index at: https://help.convella.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Calls to action

Calls to action (CTAs) help turn readers into subscribers, customers, and followers. Use them to promote a product, share a resource, or encourage readers to take the next step.

## Creating calls to action

Open [Calls to action](https://convella.com/articles?publicationSettings=ctas) in Settings to manage your CTAs. Click **Add call to action** to create one, or **Edit** to customize an existing one.

Built-in CTAs include:

* **Sign up** — Invite readers to subscribe to your website.
* **Share article** — Let readers share the article they're reading.
* **Subscribe on YouTube** — Invite readers to subscribe to your connected channel.

Available options depend on your website's setup. **Sign up** requires newsletters or memberships with signups enabled, and **Subscribe on YouTube** requires a connected channel.

Convella also creates personalized CTA suggestions during website setup. These appear as custom CTAs, and you can edit them just like ones you create yourself.

![Built-in and custom Sprouts CTAs in Settings](https://mintcdn.com/convella/pBat-kSuSzw_lXD9/images/articles/cta-list-sprouts.jpg?fit=max\&auto=format\&n=pBat-kSuSzw_lXD9\&q=85\&s=999b1120abe850e9500f2de71ec4b430)

## Customizing calls to action

The CTA editor has two tabs and a live preview:

* **Content** — Edit the title, subtitle, button text, and image. For custom CTAs, choose the action and destination where applicable. Upload an image or use **Search Unsplash**.
* **Design** — Adjust colors, alignment, and dividers. Adding an image also gives you **Minimal** and **Full** layout options.

CTAs inherit your website's theme, including fonts and theme colors. You can choose other color options and switch between desktop and mobile previews before saving.

![Call to action editor with content controls beside the live signup preview](https://mintcdn.com/convella/pBat-kSuSzw_lXD9/images/articles/cta-editor-sprouts.jpg?fit=max\&auto=format\&n=pBat-kSuSzw_lXD9\&q=85\&s=b6d024446557b30c409855ba4dc3c26d)

## Adding CTAs to articles

In the [article editor](https://help.convella.com/articles/editing-articles.md), place your cursor where you want the CTA. Open **Call to action** in the toolbar, then select a saved CTA or choose **Create call to action…**.

![Call to action toolbar menu with built-in and custom Sprouts CTAs](https://mintcdn.com/convella/pBat-kSuSzw_lXD9/images/articles/cta-insert-sprouts.jpg?fit=max\&auto=format\&n=pBat-kSuSzw_lXD9\&q=85\&s=3988901f70e3972b50fe94c8ae507053)

You can also use [generation settings](https://help.convella.com/articles/generation-settings.md#cta) to include CTAs when Convella generates articles from videos.

### Editing a CTA in an article

Click the CTA and select **Edit**. Changes apply to that specific CTA in the article by default.

To update the shared CTA, select **Edit for all articles**, then **Update all articles**. You can also edit the shared version from **Settings → Calls to action**.

> [!NOTE]
>
> Article-specific customizations take precedence over changes to the shared CTA. To use the shared version again, edit the customized CTA and click **Reset to original**. You can then choose **Edit for all articles** if needed.

## Adding CTAs to every article

Use website-wide placements to show a promotion across your articles without inserting it into each one.

**1. Open the website editor**

Go to your [Website page](https://convella.com/site) and open the designer.

**2. Choose your placements**

Select **Articles**, then **Design**. Choose a **Call to action** under **Mid-article**, **After article**, or both.

**3. Save your design**

Click **Save** to apply the placements across your website's articles. To remove a placement later, choose **None** and save again.


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